Sources
Healthcare
https://nahu.org/media/1147/healthcarecost-driverswhitepaper.pdf
https://www.sciencedaily.com/releases/2019/03/190319163532.htm
https://www.fightchronicdisease.org/latest-news/sharing-rebates-diabetes-medicines-could-save-people-diabetes-37-billion-year
Retail
https://www.statista.com/statistics/273226/number-of-adult-digital-coupon-users-in-the-us/
https://nrf.com/sites/default/files/2018-10/rmn_retail_top_trends_2018-022618.pdf
Brands
https://www.forbes.com/sites/steveolenski/2015/12/04/the-state-of-crowdsourcing/#2d55cc5e55ee
https://www.fundera.com/resources/crowdfunding-statistics
https://www.invespcro.com/blog/digital-coupon-marketing/
https://inmoment.wpengine.com/blog/earning-and-destroying-customer-loyalty-retail-cx-trends-you-need-to-know/